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How to Sell a Value Added Reseller (VAR) Business

If you are thinking of selling a VAR company, you probably want to work with a company with experience selling Value Added Reseller businesses.  Synergy Business Brokers has over 15 years’ experience in selling VAR's and other technology businesses. We can answer your questions such as: How much can I sell my VAR business for? About how long does it take to sell a VAR Business?  Who are the potential buyers and more?  Our staff has over 100 years of combined experience in the technology industry.

Business Brokers with experience selling a VAR sell my VAR Business

We have a database of over 25,000 potential buyers.  The potential buyers vary from software companies; IT Services Businesses, other VAR's, Hardware companies, private equity groups, and wealthy entrepreneurs.

There are many different types of VAR businesses that focus on different areas with different solutions to various industries. Before we start marketing to these potential buyers, we will get an overview of your company, the strengths and growth opportunities, and any challenges you might face.

We'll also review your last three years of financial information and provide you with a potential selling price. Once we have this, we'll develop an overview document about your business that protects your confidentiality.

We have sold different types of VARs, including ones specializing in:

Comprehensive Digital Marketing Plan

We'll use the confidential overview to market to not only our potential buyers, but we also receive a lot of inquiries from our internet advertising. We have an aggressive campaign with advertising on Google, Facebook, Bing, Yahoo, Wall Street Journal’s site, NY Time's website, bizbuysell, YouTube,, and many others.

Our goals are to get as many qualified potential buyers as possible. To do so, we need to get a number of potential buyers to sign Non-Disclosure Agreements and get more information on the buyers to see if they are a good fit to acquire your VAR business.

We will look for someone who can leverage the unique niche to provide more products or services across more customers. This will usually allow you to get the best price for your VAR business and be a good fit for a potential buyer.

Selling Process for a VAR

The typical time frame for selling a VAR is 6-9 months. It’s not so much about finding interested buyers. It’s more about finding the right buyers, and this is a process that unfolds over time in most cases.

We hope this overview has been helpful. Every VAR is unique, so we'd like to offer you a confidential consultation to understand your goals and see if we can help you reach them. There is no cost or fees for our services until your business is sold, and we maintain confidentiality throughout the process.

If you are ready to talk with one of our Senior Advisors, you can fill out our Seller Registration form or call at 888-750-5950. We have advisors based in NY, NJ, MA, and CT and sell VAR businesses throughout the US.

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